News

• Draft Hires VP, Director of Digital Strategy

  Jonathan Sackett has joined ad agency Draft

• Responsys Taps Dan Springer as CEO

  Dan Springer, formerly managing director of Modem Media

• European Parliament Balks at Sharing Plane Passenger Data

  The European Parliament said an agreement to share data with Washington on passengers flying to the U.S. violates European Union privacy laws and threatened

• Jupitermedia to Sell 4.2 Million Shares of Common Stock

  Jupitermedia Corp. has filed a statement of intent with the Securities and Exchange Commission to sell 4.2 million shares of its stock. One million shares

• Letters to the Editor

  I enjoyed your Loose Cannon column today , but I have to point out that the word “gaffe” has an “e” on

• Live From Net.marketing: Consumers Still Respond to E-mail

  No matter how much spam hogs their inboxes, consumers still like e-mail. According to a preliminary study released by the Direct Marketing Association

• Short Cuts

  Neil Metviner has been named B-to-B Marketer of the Year by the Direct Marketing Association’s (The DMA) Business-to-Business Council. Metviner is president

• Mail Stream: A Report on Incoming Direct Mail

  In 2004, the venerable Johnson Smith Company is celebrating its 90th year as a cataloger of all things fun, unusual and clever. To mark this notable achievement, the company has added a celebratory logo, complete with a candle and the principles “Value, Quality, Service, Satisfaction” to each of its catalogs.

• Loose Cannon: Bye, Bye, Buyers

  From the desk of Vonda Del Lans To our valued customers: Ever since the turn of the century, when my great-grandfather sold his first zip drive from a

• List and Database News

  Credindex Ultimate Ethnic Credit Card Buyers Credindex is introducing four credit card buyers files. They are: Credindex Ultimate Affluent Credit Card