Neil Metviner has been named B-to-B Marketer of the Year by the Direct Marketing Association’s (The DMA) Business-to-Business Council. Metviner is president of PB Direct, a division of Pitney Bowes Inc. The Council will present the award at a lunch next Tuesday at the DMA’s Annual Direct Marketing to Business (DMB) Conference, which will be held March 22-24 at the Caribe Royale Resort Suites in Orlando, FL.
Rapp Collins Worldwide has developed a way for marketers to test their compliance with telemarketing compliance and risk. Marketers answer a survey at www.rappcompliance.com and receive a risk assessment and report that tells them their level of compliance with the national do-not-call registry and the Teleservices Sales Rule.
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