News

• Gap Tunes Up for Jeans Launch

  Gap launches new jeans styles with a music-themed campaign that gives away iTunes downloads for trying on jeans. The multi-pronged, two-month “Favorites” campaign breaks Aug. 8 with Find Your Favorite Fit events that gives a free iTunes download to …

• Quebecor Axes 886 as Net Income Falls

  Quebecor World will cut 886 job cuts in North America, Sweden and the U.K. as it reported second quarter net income of $10 million from continuing operations, a decline from $16 million last year.

• FTC Sees High Level of Can Spam Compliance

  A survey conducted by the Federal Trade Commission found a high rate of compliance with the Can Spam Act among 100 of the largest Internet marketers. Can Spam established regulations in January 2004 to enable recipients to opt out of e-mail lists.

• Mail Stream: A Report on Incoming Direct Mail

  J Fisher Casts Off New York City retailer Urban Angler recently launched the fly fishing catalog and Web site J Fisher, offering a greater selection of fly tying materials, fly lines and new products and rods. The first edition, titled “Summer 2005,” …

• DMA Reaffirms Support for DNC List

  The Direct Marketing Association has reaffirmed its support for the federal Do Not Call list and has rejected claims by some consumer groups that businesses are trying to take advantage of loopholes in the law that would let them contact consumers who had signed up for the DNC.

• Experian Introduces B2B Marketing Triggers

  Experian has introduced B2B Marketing Triggers. This service uses changes in company statistics, such as payment history or creditworthiness, to alert marketers regarding potential changes in firms’ ability or willingness to make purchases.

• Nautilus Acquires Pearl Izumi USA for $68 Million

  Nautilus Inc. has acquired Pearl Izumi USA, a fitness apparel direct marketer, for $68 million.

• List and Database News

  Attendees of radio-sponsored events such as cook-offs, county fairs and auto races have been assembled to build the Deep Fried Country Folk file. These nearly 25 million records have been enhanced with lifestyle data.

• Short Cuts

  www.ona.com, a Lithuanian online retailer, has added jewelry and accessories to its product line ahich includes home furnishings and textiles.

• Thomas Register Ends Print Directories, Continues Online Listings

  Thomas Industrial Network has discontinued the print versions of its Thomas Register of American Manufacturers and Thomas Register Regional Buying Guides.