Experiences

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  Data & Analytics

  The State of Experiential Marketing: 15 Data Points

  Data points supporting the experiential marketing industry’s comeback.

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  Acquisition

  Nine Event Sponsorship Activations From the 2020 Sundance Film Festival

  Brand activations brought lounges with hot beverages, art installations, winter-themed photo ops and games to Sundance 2020.

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  Acquisition

  Experiential Marketing Trends of the Year: 10 Case Studies

  A curated list of case studies in experiential marketing, from HBO, Taco Bell, Google and Absolut.