Discover

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  Video Marketing

  Discover CMO Jennifer Murillo Shares Strategy Behind Pre-Game Super Bowl Spot

  We caught up with Discover CMO Jennifer Murillo to discuss the company’s latest commercial, how it fits into the overall marketing strategy and why a pre-game spot was the right choice.

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  Data Driven ROI

  Discover CMO on Taking a Collaborative Approach to its ‘Especially for Everyone’ Brand Platform

  How data, customer insights and a collaborative approach led to the success of Discover’s latest brand platform.