CRM
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Agencies
Ogilvy Hires Advertising, One-to-One Business Leaders
Ogilvy New York has named Harvey Kipnis managing director of OgilvyOne, and Simon Pearce managing director of Ogilvy & Mather Advertising.
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Agencies
Firms Partner to Offer Loyalty Services In India
Venture Infotek and Welcome Real-time have inked a partnership under which they will provide a series of loyalty offerings within India. These solutions will allow cards payment businesses and retailers to deliver personalized offers and redemption alternatives at the point of sale. More, plus The Opportunist’s Take, follow.
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Agencies
ICT Group Rebuffs Takeover Bid
ICT Group Inc. has rejected an eight dollar per share bid from Aegis Ltd.
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Agencies
Aegis Makes Offer For ICT Group
Despite taking a deeper net loss in 2008 than it did in 2007, Agegis Ltd. made an offer for ICT Group. Details and The Cynic
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Agencies
Loyalty Program Members Can Help Ease Companies’ Recession Sting
Loyalty program members are a marketer’s best customers. So it makes sense to ensure they stick around for the inevitable economic upturn.
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Agencies
Financial Firms Aren’t Reaching Out to Customers: Poll
A new poll shows only 30% of consumers hav been contacted by their financial firms during the recession. This flies in the face of textbook CRM.
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Agencies
ICT Group Adds Eileen S. Fusco to Board
ICT Group Inc. has added Eileen S. Fusco to its board of directors.
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Agencies
Alliance Names Heffernan CEO
Alliance Data Systems has approved a leadership succession plan. Under its terms, on March 1 J. Michael Parks will relinquish his CEO position, although he will remain chairman of the board of directors. Edward J. Heffernan, currently CFO and executive VP, will become president and CEO.
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Agencies
Melissa Data Acquires M1 Data and Analytics
Melissa Data, a direct marketing services company, has acquired list wholesaler M1 Data & Analytics from Metro One Telecommunications Inc.
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Agencies
Harland Clarke Names DallAcqua EVP
Harland Clarke has named Charles DallAcqua executive vice president. He will oversee the company’s marketing services, direct-to-consumer and direct-to-business divisions.