Supreme Court Hears Arguments on Victoria’s Secret Trademark Case

The U.S. Supreme Court heard arguments on Tuesday about whether an Elizabethtown, KY, adult novelty store hurt the image of Victoria’s Secret.

The case is a four-year-old trademark lawsuit between lingerie catalog and retail chain Victoria’s Secret and the novelty store Victor’s Secret.

Victor Mosely, the owner of the store, which sold adult toys and lingerie for men and women, changed its name to Victor’s Little Secret after Victoria’s Secret Catalog Inc. complained.

When Victoria’s Secret took its case to the Sixth U.S. Circuit Court of Appeals in Cincinnati, Mosely changed the store’s name again to Cathy’s Little Secret.

Victoria’s Secret then filed suit in the U.S. District Court for the Western District of Kentucky for trademark infringement, among other charges.

The Supreme Court justices are expected to settle a contested area of trademark law, whether companies with well-know trademarks have to prove actual damages under a law designed to stop copycat business ventures, according to reports.