Stupid Marketing Watch: Kodak Damages its Brand 400 People at a Time

Posted on by Chief Marketer Staff

For one of the most ill-thought-out, horrifically brand-damaging marketing efforts in existence, look no further than Kodak

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In our latest Marketers on Fire LinkedIn Live, Anywhere Real Estate CMO Esther-Mireya Tejeda discusses consumer targeting strategies, the evolution of the CMO role and advice for aspiring C-suite marketers.



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