Source Marketing Wins Staples Event Work

Staples, Inc. has named Source Marketing as its agency of record for its grand opening events this year.

The Westport, CT-based agency will plan and execute an initial set of 12 in-store-opening events. Beginning this spring, nine events will be held in Chicago and three in other markets.

Staples, with 2004 sales of $14.4 billion, has about 1,680 office superstores.