Sorting Through the Home Business Hype

Are you looking for a home based business that has flexible hours, minimal investment and no inventory to buy? Affiliate programs could be the answer. This is especially true for people with basic or advanced computer and Internet knowledge. People who never touched a computer and don’t want to learn more, should look for another opportunity.

Affiliates

An affiliate becomes a sales person for a product or service. When e-commerce businesses want to increase their sales, they offer an affiliate program. The business pays the affiliate a commission for any sales they generate. This statement gives you an interesting insight into affiliate programs. You are paid only when you generate traffic or sales for the affiliate program.

Generate Sales

In order to make money as an affiliate, you need to generate sales. Affiliate programs are NOT a “get rich quick scheme”. There is money to be made, but it requires hard work on your part. To make serious money as an affiliate you need a well designed website to showcase the products. There are many great articles on how to create an effective website that will generate sales.

Once you have a well designed website, you must drive traffic to your website. This requires that you optimize your website for search engines. Part of that includes effective keywords and meta tags. To determine which words to use, it’s good to choose a theme for your site. What type of customers do you want to attract? Use specific and targeted keywords to attract those people.

Determine Your Target Market

When you determine a theme for your website, it helps you attract your target market. Generating hits from people who aren’t interested in the products you offer, is a waste of your time and money. Create a website to showcase a group of programs and products that appeals to a specific type of people. This will help you get more targeted exposure for your promotional efforts.

Find Affiliate Programs

Many first time affiliates chose to work through Commission Junction and Click Bank. Affiliate directories are a great way to find affiliate programs. Another great resource is affiliate forums. These give you a chance to meet affiliate managers and learn about their programs before you make a commitment.

Promotional Materials

Before you sign up for affiliate programs, research the promotional materials and support they offer. These can include articles or instruction on how to promote their product. This could be invaluable, so read all of this. They should offer text ads, banners, email text and campaigns and other promotional materials. The program manager should give you the tools and instruction you need.

These are a few statistics about the average home business person. Do these things describe you?

53% are male 47% are female 42.9 is the average age

44% are college graduates 85% are married 54% have children under 18

Most people can work a home based business. Are you motivated to run your own business and do you have the focus to stay focused? If so, affiliate marketing could be a viable option for you.

Shri Henkel – www.affcommunity.com & www.affiliatemarketingblog.com