PunchTab touts itself as “the world’s first instant loyalty platform.” Flush with $5.25 million in venture funding, the company is expanding into the mobile realm with a giveaways iPhone app called “PunchTab Giveaways.” The app will enable consumers to take part in publishers’ contests on their mobile phones. To give you a better idea of what PunchTab does, it has worked with big brands like Nokia and AT&T, and even the band Green Day, to encourage fans to take certain actions (e.g., listen to tracks on SoundCloud, check in at Foursquare venues, upload photos) in order to be in the running to win tickets and merchandise. (TechCrunch)
Network
