Short Cuts

Harte-Hanks Direct Marketing, Cincinnati, has appointed Jeffrey Rich to senior business development specialist of its retail sales organization. In another personnel move, Domenic Centofanti has been named senior vice president of systems integration at Harte-Hanks Data Technologies in Billerica, MA.

FreeShop.com, a Seattle-based Internet direct marketing service provider, has filed a registration statement for an initial public offering of common stock with the Securities and Exchange Commission. The offering will be managed by Deutsche Banc Alex, Brown, Dain Rauscher Wessels.