Media Matrix, an Internet measurement firm, has hired Ron Guggenheimer to be its vice president of operations. Guggenheimer had most recently been vice president of sales at Citigroup, where he managed segmentation and targeting strategies and call center operations geared at marketing Travelers Personal Line Property and Casualty Insurance to Citibank’s credit card holders.
Gary Daichendt, executive vice president of worldwide operations at Cisco Systems, has joined the board of directors of ClickAction, a permission based email marketing firm.
FreeSamples.com, an online product sampling firm, has received $15 million in second round financing from a consortium that includes CondeNet, a subsidiary of Advance Publications, and Hollinger International Inc., a newspaper publisher.
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