Online privacy seal program TRUSTe, has selected James Earl Jones as its voice for a public service radio campaign designed to educate consumers about privacy protection. The campaign is part of TRUSTe’s ongoing educational Privacy Partnership campaign. The 30- and 60-second public service announcements offer listeners tips on how to protect their privacy while on the Internet. The announcements will be broadcast around the country. A digitally downloadable copy is available at the TRUSTe Web site at www.truste.org.
Rodale Inc., has formed an exclusive five-year, multi-media partnership with best-selling author and alternative medicine authority Dr. Andrew Weil, effective immediately. A team is being created to support and develop multi-media projects with Weil. This team will be under the leadership of Barbara Newton, senior vice president of Rodale’s Women’s Health Group. The financial terms of the agreement were not disclosed.
Thomas Konecki, president of Casual Male Corp.’s Work ‘n Gear division has resigned to pursue other opportunities. Prior to his position as president of Work ‘n Gear, Konecki had held the positions of senior vice president and general merchandise management since January of 1998.
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