Search Results for: pop-up
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Policing Privacy
The murkiest part of Internet law right now is how to make material changes to Web site privacy policies. While no federal or state laws expressly regulate
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Negative Feedback Prompts iVillage to Kill Pop-Up Ads
iVillage Inc., in response to feedback from its visitors, plans to eliminate pop-up advertisements on its network of sites by the end of the third quarter
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BACK-END AND BELOW-THE-LINE SERVICES
BREWING PARTNERSHIPS The Pabst Brewing Co., San Antonio, TX, is seeking marketing, promotion, special event, and merchandising proposals for May-September
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Agencies
ROYAL TREATMENT
ONE COULD SAY that Sovereign Bancorp Inc. went the adoption route to grow its financial family. The Wyomissing, PA-based retail bank has completed 24
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Web Publishers Sue Gator Corp.
A group of Web publishers has filed suit in U.S. District Court in Alexandria, VA this week against Internet ad network Gator Corp., charging that Gator sells ads on their Web sites without authorization and pockets the proceeds
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Live from Circulation Management Conference & Expo: Tips for Online Magazine Sales
Magazine Web sites that attempt to replicate the bells and whistles of direct mail may be distracting prospects. They also may be cutting down purchase
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Tax Revision
H&R Block tweaked its Million Dollar Giveaway for a second run this spring. This time, people will have to actually enter the sweepstakes. Kansas City,
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No Pain, No Gain
Welcome to the recession since it’s now safe to officially call it that. P-O-P manufacturers, however, were witnessing its effects long before economists
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Short Cuts
John Costello has been appointed as chief global marketing officer at Yahoo Inc., Sunnyvale, CA. Costello had been senior executive vice president of
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Mail Creative Coupled With Caution During Anthrax Scares
Alltel Corp. had already prepared a direct mail acquisition program with an unusual creative when the reports of anthrax arriving in the mail began filling