Search Results for: pop-up
-
Listline e-Newsletter 04/03/06
Millard Group Inc. has been chosen to oversee the MacWorld list group.
The appointment includes the 292,700-name active subscribers file, in
addition to the MacWorld Graphic Design Subscribers (27,400), MacWorld
Enhanced database (287,700) and the MacWorld E-mail Address database,
with 61,100 postal and e-mail addresses. -
Folding or Holding?
With so much attention being focused these days on digital and face-to-face marketing, has specialty printing lost its relevance? Hardly, but printers
-
Agencies
Springboard Advertising
In a recent class I attended on international advertising, the professor questioned why anyone would spend an average of $2.5 million (or $83,333 a second)
-
FR Lewis Taps Dalai Group as Agency of Record
FR Lewis Financial Services Inc. has named Dalai Group as its agency of record.
-
Agencies
Partners Flood Ice Age: The Meltdown with $100 MM in Tie-Ins
Brands are lining up with a host of offers to build excitement around next week’s release of Ice Age: The Meltdown.
Tagged in: -
Digital
Pico and the Search-less Search
Search is big these days, no doubt– big in ad dollars, big in the size of the segment players, and big in its influence as a doorway to the Web. But Blinkx hopes to make its mark on search by thinking small. To prove it, the San Francisco-based company recently rolled out a search engine that weighs only 1 megabyte but does the heavy lifting of bringing Web content to users without an explicit search.
Tagged in: -
Agencies
Diet Pepsi Game Awards ‘Movie Bucks’
Diet Pepsi is out with an under-the-cap promotion that offers players “Movie Bucks”
good toward admission to a movie.Tagged in: -
Google-Gov’t Impasse Resolved: Well, For Now
The issue of Internet privacy rights in America has been a hot topic of late. The latest flashpoint was a showdown in San Jose, CA pitting the Department of Justice against the giant search engine Google. Essentially, the Department of…
-
Agencies
The Big Brands Still Don’t Get It
HERE’S ANOTHER BRAND AD THAT TAKES A LITTLE figuring out.
The most important elements seem to be one of the headlines, “How About a Free Hand?” and a picture of a woman’s hand holding a soccer ball signed by Olympic champion soccer player Carla Overbeck.
-
Agencies
Cottonelle Bows New Bath Tissue System for Kids
Kimberly-Clark Corp. has introduced the Cottonelle for Kids product line, calling it the first-ever combined dry bath tissue and moist wipes system for youngsters. The launch is supported by a multi-million dollar ad and promotion campaign, one of the brands largest initiatives that will run this year.
Tagged in: