Search Results for: pop-up
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Yelp Outs Businesses Caught Trying to Buy Favorable Reviews
Yelp is making it clear that it won’t tolerate businesses trying to purchase good review for their pages on the local search and review site. Starting Thursday, the company began displaying prominent red-bordered pop-up boxes alerting users with this message: “We caught someone red-handed trying to buy reviews for this business. We weren’t fooled, but […]
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Users of Facebook’s Android App Can Buy Gifts from Birthday and Celebration Alerts
Some users of Facebook’s Android mobile app are able to purchase gifts for friends from birthday or celebration alerts that will pop up atop their news feeds. This is a mobile promotion of Facebook Gifts for users in the Gifts Beta, and it will make its way to iOS in the coming weeks. Birthday and […]
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Google Updates Algorithm to ‘Improve Diversity’ Domains in Search Results
Google’s latest algorithm update is supposed to resolve the issue of some search results turning up lots of pages from the same domain, but it remains to be seen if it will have a significant impact. Meanwhile, app marketers have some things to consider regarding the iPhone 5, and Groupon is looking to become more […]
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2012 PRO Award Finalist, Best Creative: Neverstop for Uniqlo
Japanese apparel maker Uniqlo built U.S. brand awareness with a set of NYC pop-up stores, by HWKN and Neverstop, that also functioned as glowing out-of-home media elements at the end of the sales day.
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Email
Emails We Love: Funny or Die….or Bounce
Humor isn’t always the easiest thing to pull off in marketing creative, but Funny or Die and Title 9’s Bounce are both up to the task.
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Agencies
2012 PRO Award Finalist: Neverstop for Uniqlo
2012 PRO Award Finalist: Neverstop for Uniqlo and the “Made For All” event marketing promotion.
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Agencies
2012 PRO Award Finalist: AMP Agency for Samsonite
2012 PRO Award Finalist: AMP Agency for Samsonite and the “Samsonite Tough Tour” experiential promotion.
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Agencies
2012 PRO Award Finalist: MSL New York for Procter & Gamble
P&G brand Prilosec OTC and MSL New York tied heartburn prevention to football with an integrated campaign that asked fans to send in recipes and photos showng why they are “parking lot pros” at tailgate parties, supporting the effort with customized local NFL events and a contest judged by comedian Larry the Cable Guy.
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Agencies
A New “Outlook” on Personal Email
Microsoft made the next big move in the email world yesterday, introducing Outlook.com as a personal email service that will replace HotMail.
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George P. Johnson Makes Events Social
Thanks to social media, an event is now a trigger in a bigger engagement strategy, says Jeff Rutchik of George P. Johnson, the #12 agency in the 2012 Promo 100.