Search Results for: pop-up
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Agencies
Reward Program Aggregators Offer Challenges, Opportunities for Loyalty Program Operators
Loyalty aggregators offer consumers a chance to mass-manage the programs in which they participate. But are they good for loyalty program operators?
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The Week in Review
Headlines from the industry.
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Agencies
Tune up Your Experiential Marketing for 2012
As the event-marketing season gets underway here
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Ryan Stomel – Affiliate Networks: No Competitive Advantages?
Of the many groups that exist on Facebook around advertising, one is by far the most popular with those in the cpa network / performance marketing space – “Super Affiliates.” It’s like a big Google Group with greater visibility. The members mix in work with pleasure, often sharing..
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Watch Your Mouth: Is Professional Language Getting Too Blue?
Maybe I’ve been watching a little too much “Downton Abbey” lately, but I think we as a society
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Agencies
Shop.Org’s Holiday Online Sales Survey Offers Strategies for 2012
The successes and failures of various tactics used by online marketers during the holiday 2011 season offer insight into practices for 2012. A survey by Shop.org chronicles these, as well as marketers' anticipated investments, both in reaction to the holiday results and otherwise.
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Agencies
Coke Capitalizes on Second Screen Media, Polar Bears for Super Bowl
In the continual search to find new ways to connect with digital consumers, Coca-Cola has outfitted its iconic polar bears with the same technologies that Super Bowl XLVI fans across the country will be using to view the game and socialize with friends.
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Agencies
Catalog Spree Says iPad Shoppers Engage More, Spend More
It was, by all estimates, a big year for gifting the Apple iPad 2 tablet, with analysts predicting fourth-quarter sales of 13.5 million units. That’s up 84% over the sales of the original iPad in the same quarter 2010.
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The Week in Review
Headlines from the industry.
To receive daily updates please visit the Digital Moses fan page -
Crane Blue Book: 2011 IMA Award Winner
Best Use of Branded Web Game(s) | Crane’s products include cards and stationery, are premium-priced and, until recently, were available only in fine paper stores.
Rosetta built the company a Facebook page, but it needed a hook to draw friends and likes