Search Results for: loyalty

Snowed under in January? Now’s a good time to catch up on the Top 10 most widely read articles from January 2012.

The Latina shopper is a smart, knowledgeable shopper

Barry Kirk is the solution vice president – consumer loyalty for Maritz Loyalty Marketing.

Four tips to help companies structure effective incentive programs.

All of these campaigns offer valuable lessons that marketers can apply to their own promotional efforts in 2012

In a short-term program from Starbucks, customers can download an app and send Valentine

Companies that activate their advocates grow faster. Advocates recruit new customers, have higher loyalty and satisfaction because advocating creates a personal connection that strengthens brand loyalty. Here are five ways to activate brand advocates

Walmart adds “Great For You” icons to hundreds of packages of foods in its stores. Can a healthy seal build loyalty?

What are the odds that your communication will appear in someone’s social news feed at the exact time that they are logged in to see it?