Search Results for: loyalty

Company Launches with Free iOS App Designed to Deliver Relevant Offers to Consumers and Targeted Customers to Merchants

PetSmart is combining people’s love for their pets with a Pinterest promotion and store events in a cause-related campaign to help save homeless pets.

Three ways gamification can benefit brands.

If you find yourself spending more time with mobile apps and less time with your TV screen, you’re part of a big trend. According to new numbers from Flurry, time spent with mobile apps is quickly gaining ground on time spent with TV. In November, Flurry measured more than 1 trillion “events” from more than […]

Merchant Warehouse, a provider of credit card processing equipment, software and merchant account services, has put together an infographic with some helpful information and pointers for businesses looking to boost their holiday sales by taking advantage of the mobile marketing movement. “It’s no secret that holiday shopping delivers a surge in sales for many retailers,” […]

This continues our series of profiles of local-commerce companies. The purpose of these Q&A interviews is to give merchants, marketers and others in the industry a glimpse at what some companies out there are doing. These profiles are also meant to offer different perspectives on the future of the local-commerce industry. This week we’re profiling […]

It takes a combination of common sense and creativity to get the most return from your efforts on Pinterest. Here are few suggestions:

Take advantage of the holidays and produce something share-worthy. Here are a few idea-starters:

All that hard work brand managers have been putting into social media appears to be paying off. Some 70% of consumers in a new study from SocialVibe, conducted by GfK, reported making a purchase as a result of participating with a brand socially.

Google has acquired couponing platform Incentive Targeting, both for the expertise of the company’s employees and for its capabilities. Incentive Targeting enables CPG and grocery businesses to run promotional campaigns on its self-service website, though its technology can be applied to other industries. “Our unique approach slashes the cost, time, and effort required by letting […]