Search Results for: loyalty

Spiegel is my co-pilotRetailers can piggyback on United Airlines’ Mileage Plus through a loyaltyprogram called Mileage Plus Shopping. It’s the first Momentum

MyPoints.com Inc. has launched a Swedish version of its Mypoints BonusMail program in a strategic partnership with Sweden Post, the state-run postal system.Roughly

Virgin Atlantic, Norwalk, CT, has unveiled a new Web site, (http://www.virgin-atlantic.com), featuring electronic booking capability and product and destination

Garden Botanika, Redmond, WA, had a net loss of $10.5 million in the first quarter of 1999, compared with a first-quarter 1998 loss of $5 million. The

Domino’s Pizza, Ann Arbor, MI, has named Jack Scheible to the newly created position of senior director of relationship marketing. Scheible had previously

In a mea culpa to skittish sponsors, the International Olympic Committee (IOC) will include a morals clause in future contracts so sponsors can get out

Leave it to Virgin Atlantic to forgo frequent flier miles.The London-based airline has made loyalty marketing one of its top priorities this year, but

MyPoints.com, San Francisco, signed a marketing agreement with Microsoft Corp., Redmond, WA, through which the two companies will promote Microsoft Outlook

Leave it to The Phelps Group, Santa Monica, CA, to create a winning promo that teamed Roland Corp., a professionally acclaimed maker of digital pianos,

IN YEARS GONE BY, the acquisition of new customers was a company’s primary growth strategy. But as we analyze our businesses, we see that understanding