Search Results for: loyalty

Harry and David is considering implementing a points-based customer loyalty program. Director of Marketing Mike Zodrow told attendees at a session on

Auction site eBay.com is continuing its shift away from being primarily a haven for collectors to a source of new products for consumers. While some may

2001 Rank Agency/Primary Services 2000 Net Revenue 2-Year Growth Agency Age Net Revenue/Employee 26 Alcone Marketing Group Irvine, CA Matt Alcone 949-770-4400

Expertise in various areas added up to success in 2000 for these shops. Above and Beyond DDB Needham’s homegrown marketing services sibling, Beyond DDB

Yes, you do know this agency. This is the agency that sent Lucky Strike crews into busy metro areas to give free cups of coffee to the unloved huddles

Atlanta-based Coca-Cola Co. is reviving last summer’s successful pop-top promotion, this time bringing Diet Coke and Sprite on board with the flagship

Some agencies are looking a little different than a year ago. In normal years, PROMO 100 alumni have very simple reasons for opting not to enter again:

New Page 5 Atlanta-based Coca-Cola Co. is reviving last summer’s successful pop-top promotion, this time bringing Diet Coke and Sprite on board with the