Search Results for: loyalty

United Airlines is giving greater meaning to loyalty rewards having launched a new program in which members of its frequent flyer program, Mileage Plus, can use their miles to bid on big-ticket items.

Winn-Dixie Stores is out with a cash giveaway that encourages its most loyal shoppers to keep shopping. Through Dec. 23, the grocer will give away $10,000 each day, as part of its Better Holidays Daily Cash Giveaway, to one of its loyalty rewards …

PAPA JOHN’S: has rolled out a new gift card, Papa Cards, in more than 5,300 retail outlets in the U.S. and online at Papajohns.com. The gift cards, available in $10 or $25 denominations, can be redeemed for pizza, side dishes or Coca-Cola products at …

Cendant Hotel Group has appointed Kevin Rupert as VP-marketing and strategy for Wyndham Worldwide. His position was effective Nov. 29. In his new role, Rupert is responsible for developing strategies for the hotel chain, running its loyalty marketing …

Only 18% of online buyers drive almost half (46%) of the spending, according to a report by Nielsen//NetRatings.

Carlson Marketing has named several new executives, and revamped its focus and organizational structure.

WHEN THE GOING GETS TOUGH, tough marketers create opportunities to shine. Faced with natural disasters (tsunamis, hurricanes and earthquakes), a wobbly

Once the stepchild of brand retailing, in a world of high-RPM consumers, convenience stores may become the next darling of channel marketing. Credit for

CAR MAKERS REVVED sales online, on-air, On-Star (with GM’s Hot Button) and out in the wild blue yonder (with Jeep’s geo-caching). CNN served shakes to

For the first time in The Globes’ six-year history, a U.S. campaign took the Globe Awards Grand Prix. Arc Worldwide and Leo Burnett took the prize in