Search Results for: loyalty

Safeway is using its loyalty card program to donate up to $1 million to local non-profits this month.

Brands are lining up with a host of offers to build excitement around next week’s release of Ice Age: The Meltdown.

Video game rental service GameFly has launched a new loyalty program that rewards subscribers with coupons and discounts off pre-played video games.

MCDONALD’S: is out with new toy premiums as part of its…LOYALTY LAB: hired Doug Brewsher as…

Market research firm Harris Interactive, Inc. has hired Howard Lax, Ph.D., as VP-senior consultant in its Customer Loyalty Management Research Practice.

In a world with a nearly infinite selection of me-too products, brands must work harder than ever to attract and retain consumers’ and selling partners’ loyalty. Making this situation more complex is that shoppers make seven out of 10 purchase decisions in a split second as they scan store shelves.

Daniel Powell has been tapped to serve as president of Newgen Results Corp., a customer loyalty and business-to-business channel management services provider.

World Wrestling Entertainment, Inc. is creating big time buzz around WrestleMania 22 with a multi-million dollar marketing campaign, which includes sweepstakes overlays and a host of in-store promotions.

The number of podcast users is expected to soar to 45 million by 2010, versus 4.8 million last year. And, 20%t of those users download weekly, averaging six downloads per week, a good reason to know the dos and don’ts of podcasts as a marketing tool.

Citibank was looking for a way to build membership in its loyalty rewards program and chose New York City’s Grand Central Station as a focal point to draw a crowd with skill games, mechanical surfboards and sumo wrestlers.