Search Results for: loyalty

Here they are the eight first-prize winners of PROMO’s 2007 Interactive Marketing Awards. Each of these brands created a groundbreaking campaign, using

Arc Worldwide officially retired on April 2, erasing the last vestiges of an agency that lived by a work hard, play hard philosophy and set the standard

Marketers are working to get the most out of the $17.4 billion they spend each year on P-O-P displays. And Kimberly-Clark is among the first manufacturers

Back in 2001, bookseller Borders Group opted to split its online presence. The company Web site let users check inventory and reserve books for pickup,

Michael P. Sherman, who serves on the Direct Marketing Association’s board of directors, has been named senior advisor at the investment banking advisory firm Peter J. Solomon Co.

Sony Pictures Entertainment was awarded yesterday with the top PROMO Interactive Marketing Award during an event held at the Interactive Marketing Summit in Las Vegas.

Holiday Inn is on its second lap with NASCAR. The hotel chain is about to launch an online contest inviting racing fans to redesign the paint job on driver

United Marketing Group has acquired Brand Affinity Marketing, a privately held loyalty marketing business.

E-mail service provider Responsys announced today it has acquired predictive analytics and contact optimization concern Loyalty Matrix for an undisclosed sum.

Alliance Data Systems Corp. posted net income of $56.9 million for the first quarter, a 1% gain over net income of $56.4 million in the prior-year.