Search Results for: loyalty
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Agencies
Louis Ramery Named SVP Of Relationship Marketing At Sears Holdings
Louis Ramery will join Sears Holdings Corp. as senior vice president of customer relationship marketing for the company’s Sears and Kmart operations, on Nov. 5. He will report to Maureen McGuire, Sears Holdings’ CMO.
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Agencies
Pathmark, CVS Test Loyalty Rewards Payment Cards
Pathmark Stores is testing a combination loyalty and payment card designed to speed up transactions and ease the number of plastic cards shoppers carry in their wallets.
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Agencies
SpiffyBaby Links Loyalty Points to Consumer Reviews
Infant clothing and accessories e-tailer SpiffyBaby has launched a rewards program that will award visitors points for every purchase—and also for every product review they write.
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GoldToeMoretz Uses Incentives to Boost Loyalty Program
GoldToeMoretz is using incentives to increase membership of its online loyalty program, including coupons and sampling.
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Sears Names Agency Veteran to Marketing Post
Sears Holdings Corp. has named Louis Ramery as senior vice president of customer relationship marketing for Sears and Kmart.
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Subway Exec Joins Intercontinental Hotel Group as CMO
InterContinental Hotels Group has appointed former Subway executive Tom Seddon as its news chief marketing officer.
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Agencies
Meet the Broker: Anjali Mehrotra
Today we meet Anjali Mehrotra, account director in the list brokerage services division at the Cornerstone Group of Companies in Canada.
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Agencies
Live From DMA07: InterContinental Makes Over Loyalty Communications
Several years ago the InterContinental Hotels Group ripped up the strategy for its mailings to loyalty members and started from scratch.
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Agencies
Live from the DMA: InterContinental Makes Over Loyalty Communications
The InterContinental Hotels Group several years ago ripped up its direct mail strategy to loyalty members, and started from scratch.
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Agencies
Rewards Network Names New CMO
Loyalty marketer Rewards Network Inc. has named Bruce W. Mainzer as chief marketing officer.
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