Search Results for: loyalty

Here’s a fact: E-mail marketing has the highest ROI of all online traffic generation methods. With a return of $57.25 for every dollar spent, the ROI for e-mail marketing is more than 150 percent greater than that for non e-mail online marketing

Upromise is improving the financial return to its members with a new paperless eCoupon service that offers face value savings that count toward family college funds

Delta Airlines has named Jeff Robertson to the newly created position of vice president, loyalty programs

SMOOTHIE KING FRANCHISES, INC.: is distributing free coffee smoothies to customers on Sept. 18 to promote its new blends

Arts and crafts retailer A.C. Moore has rolled out as new customer loyalty program that rewards participants based on their purchase habits

Those who have worked in the performance marketing space for many years will recall when True.com first came to market. At the time, the dating offer scene had its way of doing things – the established players…

Russell J. Weiner, vice president of marketing for colas for Pepsi-Cola North America, has been named chief marketing officer and executive vice president for Domino’s Pizza

A recent survey from the Direct Marketing Association and Colloquy indicates the majority of people in various industries maintain some form of loyalty programs.

Rob Bilancik is in a Bass Pro Shop in Gurnee, IL, shopping for a hunting bow for his 14-year-old son. It’s a late birthday present, delayed mostly because

Among the current hot buzzwords, branding is right up there with metrics and traction. Advertising agencies have pushed the notion of branding as the