Want to keep your best employees happy? As the possibility of recession draws nearer, keep these three marketing employment trends in mind.

Check out our Top 10 most widely read articles from June in case you missed them.

For marketers, voice search presents a massive opportunity to make customer connections less vulnerable than those based on features, price or even brand.

Buyers in the 21st century are knowledgeable and independent. Online, in-store and through mobile, these buyers are shopping from vendors around the world, 24/7, 365. Knowing your buyers and how they make their decisions allows you to create content that moves them through their journey.

Better analysis of online viewership is helping Mobscrush create a more accurate profile of the reach of gamers like Ninja.

Restructuring processes to help sales reps find and use relevant content has helped Oracle increase customer engagement.

The move will demonstrate the monetary value of exposure provided to brands with its League of Legends events.

To really improve your customer experience, don't focus internally. Instead, re-wire your efforts to see things from the customer's point of view.

The recent NBA championship of the Toronto Raptors was a triumph of emotional intelligence and data. Here are the takeaways for marketers.

CM Weekly June 23, 2019 Who do you trust? This week, we’re talking about what inspires brand confidence, loyalty and purchases. You’ve probably seen the UL insignia on products, and you know it’s a sign of quality. But do you really know what UL does? CMO Kathy Seegebrecht recently sat down to share the story…