Search Results for: coupons
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The Average Shopper Will Spend $704.18 on Holiday Gifts and Merchandise This Year; More Shoppers Will Do Holiday Shopping Online
According to the National Retail Federation’s (NRF) “2011 Holiday Consumer Intentions and Actions Survey”, conducted by BIGresearch, holiday shoppers in the U.S. plan to spend an average of $704.18 each on holiday gifts and seasonal merchandise this year, down slightly from last year’s mark.
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43% of Consumers Have Installed a Retailer’s App on Their Mobile Device
A recent Retrevo Pulse Study found that while many consumers have installed retailer’s apps on their mobile devices, only a small fraction say those apps have helped them buy something.
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Sell your Holiday Offers like a PR Pro
Many businesses reap the majority of their annual sales during the holiday season. If you are an affiliate who fits into this category or are looking to generate the majority of your income during the fourth quarter, it is essential to apply creative tactics to ensure you attract the right holiday…
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Mobile
Shopkick, CPG Power Brands Sign First Check-in Partnership with Grocery Chain
Location-based app Shopkick and CPG brands such as Kraft Foods, P&G and Unilever will offer rewards to Giant Eagle loyalty shoppers for buying product, not merely scanning bar codes
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Agencies
Febreze Finds a Partner in Halloween Costume Swap Events
The Febreze brand was looking for a partner and found itself a nice match with Macaroni Kid and its National Costume Swap Day events.
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16% of Online Shoppers Always Look for a Coupon or Coupon Code
A recent poll conducted by Ipsos Public Affairs on behalf of Offers.com reveals that nearly half of U.S. adults plan to cut back on their holiday-shopping spending this year compared to last year. The poll also found that many adults aren’t taking advantage of online coupons to help with their…
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Two-Thirds of Consumers Think Location-Based Coupons on Mobile Devices Are Convenient and Useful
Recent survey data from Prosper Mobile Insights reveal how consumers see location-based coupons, security issues with locations being tracked, and where smartphones and tablets are used, among other things.
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Shorter Facebook Posts Get Higher Engagement Rates
A report from Buddy Media Platform titled “Strategies for Effective Facebook Wall Posts: A Statistical Review” highlights some findings about what works well for Facebook posts. Among the findings are that shorter posts get higher engagement rates, full-length URLs work better than shortened URLs and…
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Mobile Phones and Tablets Drive 6.8% of U.S. Digital Traffic in August
According to a wealth of new data from comScore, non-computer traffic for the U.S. was nearly 7 percent in August, with the majority coming from mobile phones. The report also found that nearly half of tablet owners made or completed a purchase on their tablets.
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Agencies
Kraft Kicks Off New Season of Pro Award Winning “Huddle for Hunger”
The 2011 PRO Award judges were impressed enough with Kraft Foods’ “Huddle to Fight Hunger” promotion that won in two categories: Best Cause-Based Promotion and Best Multidiscipline Campaign.
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