Search Results for: coupons

GroupRaise.com is setting out to help restaurants in a way that’s vastly different from the approach the likes of Groupon and LivingSocial are taking. The new company is helping restaurants host in-restaurant fundraisers, which it says is a “proven way of getting large groups of customers who come when restaurants want them, spend more, and […]

Monetate, a company offering conversion and optimization solutions for brands, put together an infographic sharing some stats (from various sources) and tips for retailers regarding flash sales. Among the pieces of information shared are: Email drives 18 percent of referral traffic for flash sales, followed by social media with 13 percent and search with 11 […]

CPG brands are struggling to make Pinterest work for them. Here’s some must-do tips for consumer brands working in the new space from Tenthwave social strategist Jaime Hoerbelt.

Want to know four ideas to keep in mind when designing and executing your holiday campaign? Pointroll marketing director Kailei Richardson has tips for a happy holiday shopping season.

Facebook is taking a big step in a new direction by testing its own mobile ad network, which signals the company shifting away from traffic monetization and toward data monetization. The social network has also introduced a feature in its Pages Manager App allowing users to purchase Promoted Posts on their mobile devices. Meanwhile, a […]

CPGs examine their customer data more closely and push to apply their loyalty-program analytic standards to mass advertising.

According to Velti, a mobile marketing and advertising technology and solutions provider, the iPhone 5 is set to become very prominent very quickly, something mobile marketers should take note of. Velti’s “State of Mobile” report for August took a look back at the iPhone 4S and how it fared in the months after its release. […]

In a local slant on social, franchisee owners of the 1,200-plus Sears Hometown and Outlet stories launch a Facebook video contest centered on their communities.

In the second quarter of 2012, email volume rose 10 percent year-over-year, according to Experian Cheetah Mail’s “Quarterly Benchmark Study: Q2 2012.” The travel industry thrived the most in the second quarter, as its volume rose 41 percent from the second quarter last year. According to the report, overall email volume rose 10.1 percent year-over-year […]

If retailers haven’t already gotten the hint that a mobile app presence is important and potentially profitable, a survey from Apigee, an API company, is another kick in the right direction. Among the findings in the survey is that nearly 3 in 5 mobile app users say they’d consider purchasing holiday gifts this year on […]