Search Results for: content marketing

  • What’s on the Horizon

    WHEN IT COMES TO TRAVEL INCENTIVES, `LOCATION, LOCATION, LOCATION’ IS NO LONGER THE GOLDEN RULE.Travel giveaways are among the most popular and effective

  • Agencies

    Bertelsmann A.G. to Buy CDnow

    BERTELSMANN A.G., Gutersloh, Germany, has agreed to acquire the unprofitable online music retailer CDnow Inc. in an all-cash tender offer for some $141

  • Agencies

    people

    Frequency Marketing Inc., Cincinnati, promoted Jim Kuschill to senior vice president, chief technology officer. He joined FMI in 1995.UtopiAd.com, Reston,

  • Agencies

    Top Sites for a Well-Rounded Life

    IT’S ALWAYS USEFUL to learn of some truly worthy Web sites out there. Though it’s an ever – changing – and growing – list, here are some of my favorites.

  • Campaign trail

    You’re a Good Man, Charlie Brown Mr. Schulz may be gone, but the Peanuts posse is thriving in licensed promotions.Snoopy’s in the frozen-food case. Linus

  • Service Claims to Protect Privacy, Eliminate Junk Mail

    Mailshell.com, Santa Clara, CA, is marketing a free service that claims to protect user privacy and eliminate junk e-mail before it reaches a user’s inbox.Mailshell

  • Skechers USA By Mail

    This new to the market file is managed by ALC of New York, LLC. The files identifies 150,000 12-month buyers of lifestyle footwear for men, women and

  • Homer Simpson, Cyberstar

    Among entertainment properties, Twentieth Century Fox’s The Simpsons has always been a winner for tie-ins (just ask Butterfinger). The 10-year old cartoon

  • Growing Old and Loving It

    Pier 1 knows they’re lurking out there. Scudder Kemper is well aware of them, too, as are Harley-Davidson, Del Webb, and Evanston Northwestern Healthcare.

  • Homer Simpson, Cyberstar:

    Among entertainment properties, Twentieth Century Fox’s The Simpsons has always been a winner for tie-ins (just ask Butterfinger). The 10-year old cartoon