Search Results for: SEO

U.S. consumers spent $194.3 billion online in 2011, yet Forrester Research notes that for every $80 companies spent driving traffic to their sites, they spent only $1 trying to convert those visitors into customers. Given how much revenue is up for grabs, and how little companies are spending to stake their claim to it, there are huge opportunities for marketers willing to commit to rewarding, incentivizing and personalizing their visitors' experiences.

Searchmetrics studied 10,000 top keywords; 300,000 websites; and millions of links, shares and tweets. The company compared potential ranking factors and found that social media signals are strongly correlated with good rankings in Google’s index.

Headlines from the industry.
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Headlines from the industry.
To receive daily updates please visit the Digital Moses fan page

Headlines from the industry.
To receive daily updates please visit the Digital Moses fan page

Headlines from the industry.
To receive daily updates please visit the Digital Moses fan page

Asked to identify their biggest problems in digital campaigns, the more than 1,000 respondents to this year’s Chief Marketer interactive marketing survey voiced a broad range of complaints, from not being confident they are using the right platforms to finding the budget resources to implement those tactics.

In preparation for a pair of new model launches this year, Scion transitioned its website to a new HTML-5-based platform, resulting in quicker load times, greater interactivity and more content abilities for the brand.

Asking a few simple questions can get your brand headed in the right direction when it comes to Google+.

More consumer data is being collected than ever before and this “Big Data” can help make sure you never have to do a blind email blast again.