Search Results for: Marketers on Fire

SUSANNE LYONS IS PREPARING FOR THE OLYMPICS with a different team this time around. The Winter Games in Torino, Italy will be Lyons’ second Olympics as

NEW LISTS Go Shopping Mall Online Buyers This list names 328,672 customers who registered at goshoppingmall.com. They made online purchases ranging from

Lima, Peru A plane carrying Gambian soccer fans to Peru made an unauthorized detour and faked a fuel emergency to land in time for the West African nation’s

The Mountain View based company earlier this week unintentionally provided a sneak peek at what appears to be an impending expansion into classified advertising — a move that would have the search engine giant going toe-to-toe with online marketplace eBay

Letters in response to “Loose Cannon: Babes in R.O.I.land”

A direct marketer was recently asked his impression of this year’s DMA annual conference. His response was succinct and earthy. “The booth babe is back!” he crowed.

Boy, I’d love to read his travel-and-entertainment expense forms.

But he may have a point.

Jems Communications has named DM2 to manage the subscription lists of
FireRescue Magazine (31,749 subscribers), Wildland Firefighter (6,155
subscribers) and its flagship publication JEMS–the Journal of Emergency
Medical Services (28,448 subscribers). MKTG Services was the prior list
manager.

VICTORIA’S SECRET: is on the hot seat again, under fire for racy in-store marketing. Stores in McLean, VA, and Wauwatosa, WI, are being protested by local parents and others who find its in-store merchandising obscene, USA Today reported. In particular, …

You know a market is on fire when a trade show covering that market closes at 5 and at 6:30 organizers are still chasing attendees & exhibitors out. Ad-Tech London was not just about the UK market, but also about the European market in general…

It’s time once again to start preparing for “The Season”, the make-or-break home stretch for many retailers that begins on Black Friday and ends when the last FedEx truck leaves the dock on Christmas Eve. And those who sell online may be expecting a whopper this time around, according to at least one preliminary forecast.