Q&As
-
Agencies
DM Firms Look to Hire: Survey
A greater number of direct marketing companies anticipate hiring more workers this fall than at any time since 2001, according to a direct marketing employment survey.
-
Agencies
Vertis Launches Tools to Reach Hispanic Market
Vertis, a targeted advertising firm based in Baltimore, has launched
-
Agencies
Shop.com Adds Two Execs
Shop.com, a single-location shopping site, has appointed Karen Casella vice president of site design and Drew Green vice president of sales and merchant development.
-
Agencies
Cordia Communications Selects Donnelley Marketing for Customer Acquisition Strategy
Cordia Communications has picked Donnelley Marketing, an infoUSA copany, to provide it with direct marketing information and services
-
Agencies
Trade Show Sampling: Help or Hindrance?
There were likely hundreds of disappointed women, and some men, who approached booth No. 3880 last month at the Motivation Show.
-
Agencies
American Express, JetBlue Boost Co-Branded Card Via Rewards Competition
American Express and JetBlue are giving new meaning to the task of earning rewards, launching a rewards competition in which two families will compete to earn points for a return flight home. American Express and JetBlue are searching for two families …
-
Agencies
PPAI Site Tracks Legislative and Regulatory Issues
The Promotional Products Association International has launched a Web site for its members to gain access to legislative and governmental issues affecting promotional products professionals.
-
Agencies
Vampire Wear Targets Goth Market
For most people, Halloween comes but once a year. For Joanne Crockett, Halloween is a year-round affair, even during Christmas.
-
Agencies
Web Site Keeps New Orleans Business Afloat
In the old days, if a small to mid-sized business was hit by a natural disaster like Hurricane Katrina, the owner was often fortunate if all he or she lost was the business. Nowadays, thanks to the Internet and e-commerce sites, small companies have a fighting chance to survive and recoup.