Q&As

Grocery giant Ahold has put 46 Tops supermarkets on the block in order to concentrate on the 73 Tops stores in its core markets.

The Children’s Advertising Review Unit has referred advertising for Web sites operated by Paws, Inc., to the Federal Trade Commission after the company refused to participate in a self-regulatory process.

Product placement in a television program or movie was once the province of prop managers trading out the possibility of big-screen time for supplemental money or even free product.

Chevrolet is driving into Major League Baseball’s (MLB) All Star Game with a host of promotional activities in tow, including interactive events, an online sweeps, fan activities and giveaways.

Playing on the “priceless” fun of spontaneously hopping a plane to a dream destination, MasterCard Worldwide has launched a summer sweepstakes that will award a grand prize of 500 round trip airline tickets to anywhere in the world.

Valassis Communications, Inc. has agreed to buy direct mail marketer Advo for $1.3 billion.

The Telephone Preference Service is getting cut off. The Direct Marketing Association announced Thursday that it would phase out the service

Sharper image Corp. reported sales of $36.4 million for June, off 21% from $46 million last year.

Starting this week, financial services giant Chase has turned its ATMs into instant-win machines, as it distributes more than 5,000 free tickets to the U.S. Tennis Open to be held in New York City later this summer.

Wise Foods gets on Scholastic’s Magic School Bus for a regional back-to-school campaign.