Q&As

The Georgia Supreme Court this week is debating a lawsuit filed by former Georgia Governor Roy Barnes over the legality of Simon Property Group gift card fees.

Procter & Gamble’s Iams Co. is relaunching Eukanuba premium dog food with a yearlong promotion and advertising campaign under the theme “Feed the Breed.”

There’s an interesting dichotomy in relationship marketing that’s emerging, which contrasts the rigidity of visible marketing programs with the flexibility of so-called hidden programs

Toys “R” Us today begins a Million Toy Drive campaign to support the U.S. Marines’ Toys for Tots Foundation.

Meet the Broker features Tobi Milgram, who recently joined Teramedia Corp. as vice president of list brokerage. This Floridian’s heart is torn between the New York Knicks and the Miami Heat.

R.R. Donnelley & Sons Co. has acquired Banta Corp. for about $1.3 billion.

CVS Corp., the pharmacy chain, has acquired Caremark Rx Inc., for about $21 billion in stock.

Kellogg is putting music in 20 million boxes of Pop-Tarts in an effort to court teens.

Wal-Mart Stores has signed on to Project Apollo to study its own in-store media network and its $600 million in traditional advertising.

Cosmetics brand M-A-C and Barbie are partnering for an “adult targeted” project set to launch in spring 2007.