Q&As

In a decision that may provide legal ammunition for marketers defending themselves against e-mail-related lawsuits, a federal appeals court has upheld a district court ruling against an anti-spam activist.

Data firm ChoicePoint Inc. is no longer actively seeking to sell its marketing services business. The unit, ChoicePoint Precision Marketing, has been re-classified as a continuing operation within the company.

KarstadtQuelle AG, the German retailing giant, plans to divest itself of several direct marketing operations as part of a company-wide restructuring.

AIG Healthcare, a division of American International Group, Inc. has introduced AIG Healthcare Security & Liability Insurance, a portfolio of coverages designed to protect healthcare companies against the negligent handling of private data.

A Florida business and its owner, who marketed purported height-enhancing pills through the Internet and direct response radio and space will pay $375,000 to settle Federal Trade Commission charges that their advertising claims were deceptive.

Wendy’s International rolled out its new gift card program last week amid fresh TV spots and giveaways.

Lowe’s Cos. is giving away movie tickets to shoppers who buy gift cards.

More than 75 local merchants in Boston are offering cash rebates to customers and donations to charities. The city-based loyalty program launched last week.

Wal-Mart Stores jumps into the video-download market today with a promotional offer on Superman Returns.

General Motors has signed a licensing deal with 4imprint to provide branded promotional products to dealers.