Pictures are worth 1,000 words, but there’s a reason why landing pages with only copy will beat a landing page with lots of photos and very little copy. This begs the question: How much copy should be included on landing pages? Here are 10 reasons why marketers should be liberal with the amount of copy they include on those pages.
In our latest Marketers on Fire LinkedIn Live, Anywhere Real Estate CMO Esther-Mireya Tejeda discusses consumer targeting strategies, the evolution of the CMO role and advice for aspiring C-suite marketers.