Wahlstrom, an IPG Mediabrands marketing unit dedicated to driving customer acquisition through print and interactive has appointed Kathleen DeCaire-Aden CEO. DeCaire-Aden served for the past eight years as CEO for SMG Directory Marketing, a part of Publicis Groupe.
Direct marketing agency MH2 Direct has promoted Paul Gerardi to director of its database division. Gerardi has been with MH2 Direct since 2006. He previously held positions at Catholic Digest, The Economist and Circulation Specialists.
List brokerage and management firm Estee Marketing Group, Inc. has hired. Alexa Kimberley-Bryant to serve as a senior account executive in the company
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