836 results for: Marketers on Fire

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www.WHO?.com

|  by Chief Marketer Staff

Thomas Halket, a partner at the New York office of law firm Bingham Dana LLP, sits on two panels that resolve disputes occurring over Web site domain

We Are What We Market

|  by Chief Marketer Staff

My heart sank as soon as I caught sight of the Colonel wearing a Santa hat. The life-sized wooden statue outside the Kentucky Fried Chicken restaurant

The Wrong Fight

|  by Chief Marketer Staff

The Federal Trade Commission has many challenges. The last thing it needs is the burden of making a telephone preference service work. Yet here we have

Retailgating

Like college roommates, Kraft Foods and Coca-Cola Co. always get together for the Super Bowl. This year, they invited 150 of their closest friends to

Kicking the Tires

I bought my first new car in 1987 a Volkswagen Golf, five speed, champagne silver. It was tough giving up my fire-engine red '73 Beetle, but in the end

Bucket Brigade

|  by Chief Marketer Staff

Editor's note: The following campaign from New Zealand won Best Use of Advertising last November at the second-annual Globes Awards, sponsored by the





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