7324 results for: content marketing

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Best Buy to Market Napster

|  by Chief Marketer Staff

Best Buy Co. cut a deal with Napster parent Roxio to market Napster's digital music service in exchange for up to $10 million in Roxio stock. Under the multi-year deal, Minneapolis-based Best Buy will promote Napster with in-store displays and demo ...

Short Cuts

|  by Chief Marketer Staff

Firstline Security Inc., a nationwide provider of home security systems has selected the UCN's inContact system to support its centralized customer care

Yahoo! And HP Giving Away Hummers

|  by Chief Marketer Staff

Yahoo! Finance and HP are teaming up at the U.S. Open in Southampton this weekend to offer golfers a chance of winning a new Hummer H2 by scoring a hole in one. The two companies will take over The Southampton Driving Range on Saturday and Sunday and ...

News Briefs

|  by Chief Marketer Staff

JOHN DEERE WORLDWIDE: Cary, NC, tapped Malone Advertising, Akron, OH, to handle media planning and buying for the dealer network of Deere's Consumer and Commercial Equipment division. Malone will create an ad plan that can be customized for Deere ...

Paramount to Distribute Hasbro Videos

|  by Chief Marketer Staff

Paramount Home Entertainment has gained worldwide distribution rights to Hasbro's wide range of direct-to-video titles based on Hasbro's portfolio of entertainment brands. Hasbro will develop and produce content and Paramount will market and distribute ...

TV Guide Celebrates the King’s First Hit

|  by Chief Marketer Staff

As the 50th anniversary of Elvis Presley's first hit recording nears, TV Guide plans to commemorate the event with a special four-cover edition. In addition to four photos from the Elvis archives, each reflecting a phase in the King's career, the covers ...





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