Chief Promo Marketer Email Optimization | Forming a True Sales-Marketing Partnership January 16, 2018 Stunning Innovations and Unexpected Happenings from CES 2018 For those of us that didn’t get to CES 2018, here's a roundup of some of the hottest innovations—and striking factoids—from the largest tech event across the globe. More… SPONSORED BY: The…
Chief Marketer This Week Email Optimization | Forming a True Sales-Marketing Partnership January 12, 2018 Cindy Crawford Revives Sexy Pepsi Ad for the Super Bowl Next month, Pepsi kicks off its 2018 global campaign, a throwback to some of its best moments in marketing combined with a blend of fresh, iconic branding. More… SPONSORED…
Chief Marketer Tech Talk Email Optimization | Forming a True Sales-Marketing Partnership January 9, 2018 4 Predictions for Martech in 2018 Smaller budgets and an increased focus on the back office are among the top martech trends for 2018. More… SPONSORED BY: The 2018 Ex Awards For more than a decade, the Ex Awards has…
From AI to hyper-personalization to voice-optimized content, 2018 will be the year that marketing strategies and tactics elevate to new levels.
Google, Amazon and Facebook have changed buyer expectations across the globe—not just in the B2C world, but in the B2B world as well.
Chief Promo Marketer Email Optimization | Forming a True Sales-Marketing Partnership January 2, 2017 4 Pitfalls When Capitalizing on Nostalgia Marketing Feeling nostalgic? From product reintroductions to marketing campaigns, marketers are vying for our affection of happy memories with nostalgia marketing. More… SPONSORED BY: The 2018 Ex Awards For more than a decade, the…
Miss any of Chief Marketer’s top B2B and martech stories of 2017? Here’s your chance to catch up.
It's a busy time of year, so we have collected the top articles for you to catch up on.
Ken Krasnow, VP omnichannel marketing, Henkel N.A., will share his expertise and insights during Chief Marketer’s virtual conference “5 Marketing Trends to Bet On in 2018.”
Chief Promo Marketer Email Optimization | Forming a True Sales-Marketing Partnership December 12, 2017 Customer Loyalty: Three Tips to Earn It and Keep It Don't let holiday shoppers go astray. To maintain customer loyalty, here are three tips for retailers to apply today. More… SPONSORED BY: 5 Marketing Trends to Bet On in 2018:…