Mail Marketing Inc. has been named as Dogwise Publishing's list manager. Nearly 53,000 current and prior book buyers are available on the Dogwise All Things Dog file.

Random House has signed on as the first task sponsor of NBC's anticipated The Apprentice: Martha Stewart, with a team of marketers following close behind, according to a show spokesman. Similar to the original Apprentice starring Donald Trump, ...

If Washington Redskins owner and former direct marketer Daniel Snyder wants control of struggling theme park operator Six Flags Inc., he may have to have to buy it outright, according to the company's current board.

How sad it is that when customer service makes headlines, they're almost always negative. Take the rash of stories about Comcast that appeared in the Chicago Tribune over the past two weeks. It started when a woman who had complained about poor service received a bill from the company addressed to: "Bitch Dog."

The housing market isn’t the only hot real estate segment...internet real estate is also reaching its peak. Like a marketing company that has figured out how to convert low value PPC keywords or an affiliate that has figured out how to create SEO...

Cubs fans get chips and sandwich chits Convenience store chain White Hen Pantry will distribute 30,000 samples and coupons as part of its sponsorship of the Chicago Cubs' Aug. 29 game at Wrigley Field. Chicago-based White Hen will give away samples of ...

NRL Direct has been appointed to manage the SeaBear Smokehouse catalog list. More than 47,000 last-24-month buyers who spent an average of $104 are available.

Mindy Meads, president and CEO of apparel marketer Lands' End, has been released from her contract less than two years after taking the post. David McCreight, executive vice president of merchandising for Lands' End, has been named interim president of ...

Competition is heating up among online ad channels and Yahoo has thrown the latest log on the fire with yesterday's announced beta test of a newly expanded network of Web pages for contextual ads.

Several mobile communications companies, reacting to children's advocates who want Congress to investigate the marketing of mobile phones to kids, say they are unfairly singled out. Sprint, Walt Disney Internet Group, Firefly Mobile and Wherify Wireless ...