Search Results for: experiential marketing

Dozens and dozens of brands are marketing with the World Cup. Check out the winners and losers.

How marketers can improve the results of events through data collection, attendee types and behavior and more.

The 2014 PRO Awards Gold, Silver, Bronze winners: case studies, images.

A self-service format is part of Sephora’s marketing strategy to build a loyalty base of customers with its first store set to open in Australia in December.

The local beginnings of the Subway $5 footlong campaign perfectly illustrates the power of marketing simplicity.

This new interview with Umang Shah, the new social/digital expert at Campbell Soup, offers tips for marketers among other interesting comments.

The call for entries for PROMO’s Top Shops and Chief Marketer’s B2B Top Shops is now open.

Jessica Schatz, brand manager for Old Bay, talks about how the brand is reinventing itself with a new marketing program and co-branding partnerships.

Are you a Top Shop? The Call for Applications for the 2014 Top Shops is now open. The deadlines in June 9, 2014.

Here are 4 mobile tactics retailers can use to bring consumers into a brick and mortar store.