Yahoo! and anti-spam firm Cloudmark have signed on to begin using Return Path’s Sender Score Certification whitelisting program as one of the gauges they use to determine if incoming e-mail is spam.

Social media exploded in 2007, but where is it heading in 2008? Click here for 10 major social media developments the folks at Avenue A | Razorfish expect to see this year.

Social media is doing wonders for businesses like consumer packaged goods. Can other areas like the pharmaceutical industry find the same success? Click here to find out what consumers attitudes are towards healthcare-related products in online media.

We'd joke and say that you'd have to be Osama bin Laden to not know of the housing crisis stemming from a complete meltdown in our credit system, but then again, bin Laden probably knows more about it than we...

Direct mail spending, including preparation, production and postage) reached $58.4 billion in 2007, and may pass $72 billion by 2011, according to a new study from the Winterberry Group.

From "cocooning" to "cashing out" to "down-aging," noted marketer and author Faith Popcorn's predictions about our changing society have been spot on. So what does the founder of marketing consultancy firm BrainReserve think about women and their brand-sense? Click here and find out.

The power of predictive modeling can turn data into insight—and build customer lift and retention. Click here for Colleen Ryan's tips on how to get started.

The online marketing agency IntegraClick, Inc., with its core subsidiary Clickbooth, has relocated its headquarters to a new location in Sarasota, Fla., allowing for its ultra-growth phase to continue, according to founder and CEO John Lemp.

Wal-Mart Canada saw good results when it launched an in-store TV network last summer in 60 stores.

San Francisco-based Ecast claims to provide digital music and other content to more than 10,000 bars and nightclubs around the U.S.