It's that time of the year again, earnings season. The third quarter has ended, and public companies have shared how they fared. It's a time of anticipation, an intense period of guesswork...

Even in today's economy, there is business out there. Identifying and engaging the right decision-maker, at the right time, is more vital than ever.

October is National Breast Cancer Awareness Month-a fact that’s hard to miss. Walk into almost any store this month and you’ll be awash in pink products

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Promotional marketing has undergone a seismic shift over the last five years or so. Promotion has siphoned advertising dollars away from traditional media at astounding rates

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If women are a core target audience for your brand, chances are good you're already connecting to them via social media. Well, that is, good if you want

In last year's Chief Marketer social marketing survey, we said that if you weren't integrating social media into your marketing plans, you were not behind

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