Data University Announces Launch Date, Charter Faculty
Data University, a database marketing information service co-founded by Mark Graham and Jim Wheaton, will launch its curriculum on April 1. Its offerings
Data University, a database marketing information service co-founded by Mark Graham and Jim Wheaton, will launch its curriculum on April 1. Its offerings
The tax revenue that Internet-based transactions could generate is generally overstated and should not be used to expand the definition of nexus on out-of-state
Boca Raton list firm Worldata Inc. claims its name is being misused by another Boca Raton company
American List Counsel Inc. has introduced the ALC online order status Web page. This new service reportedly allows mailers and brokers to verify the receipt
The Federal Trade Commission last week settled separate charges against Hershey Foods Corp. and Mrs. Fields Cookies for violating the Children's Online
Slimzone 21 Affinity List Management has won management of this file of 64,394 customers who made a purchase from this direct marketer of weight-loss
Harriet P. Pearson thinks a lot about trust
Freshpair.com Postal Freshpair.com buyers purchase bras, hosiery, panties, maternity wear, pajamas and socks. This 2.6 million name file is a postal list
Points-based programs have a place in marketing strategies. Their role is that of a promotion, and they should be treated as such. But they should not
The next major catalyst for privacy and data-use legislation will come from marketers taking excessive license with consumer information, as opposed to