The bitter divorce between Chad Slater and MeritDirect took a new turn on Friday when MeritDirect took its former vice president to court. MeritDirect

With an era of organic cost cutting nearing an end, companies will turn to each other as they explore new ways of creating efficiencies, according to

Real Simple Kids! Millard Group and Time Inc. have introduced this new file. This list offers more than146,000 Real Simple families with Equifax enhanced

Out of the total adult population of Americans, 63% watch some form of DRTV advertising, translating to a customer base of 136.2 million viewers, according

Direct Media Inc. has formed an alliance with three other list brokerage firms to market its cooperative business-to-business database. The BTB Data Warehouse

The Direct Marketing Association last week released mandatory data-protection guidelines and a separate security checklist, the latter created with the

American List Counsel has acquired MaxDirect, the data-management division of MaxWorldwide Inc. Terms of the deal were not available. Princeton-based

I-Behavior

The Direct Marketing Association has approved new guidelines for information security, which will be mandatory for its consumer marketer members. Under

Return Path has named Anita Absey as vice president of sales. Absey will help corporate customers integrate data and database management tools for acquisition