Alliance Data Systems will acquire Epsilon Data Management, Inc., a marketing, transaction, technology and analytic services firm. The total value of the transaction is approximately $300 million, and is expected to close during the fourth quarter of 2004.
AutoTrader.com and Audi's used car division will team up on the "Race to the Finish Line!" sweepstakes. Appearing on AutoTrader.com Dec. 31, the promotion invites online shoppers to visit Audi dealerships to take a test drive of an Audi Certified ...
Harte-Hanks Inc. of San Antonio has launched a new daily lead generation service for targeting information technology buyers, with data gathered by telephone for 25 product categories.
DoubleClick Inc. has revamped its reporting system for monitoring online marketing campaign performance to provide an hourly status report, additional data filters and reporting criteria for more in-depth analysis.
USA Direct Inc., Worth International Media Group and AccuData America have banded together to launch a Web site (rtimemailnow.com) offering direct marketing services to the travel industry.
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The Out of Site Distance Learning list postal and e-mail file identifies nearly 900,000 men and women who responded to print or online surveys to indicate an interest in education and personal advancement.
Fabric retailer Jo-Ann Stores this month launches a three-year alliance with humanitarian organization Save the Children. The deal includes cause licensing and promotions. Jo-Ann will sell fabrics that use artwork from Save the Children's bi-annual art ...
21st Century Marketing has launched StickEmail, a new marketing creation that combines real time video streaming with audio messages into an electronic mail communication.
Men like to be pampered too. Whether metrosexual or macho, what man wouldn’t like a mini-facial or an all-day 15% discount card for Bloomingdales or a fashion consultation with a denim expert? That’s the hope of Taubman Centers Inc., now out with ...