Search Results for: data
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CRM Firm Aegis Sells Its Market Research Division
Aegis Communications Group Inc., Irving, TX has sold Elrick & Lavidge its marketing research division, to TNS Intersearch, a subsidiary of UK-based Taylor
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DoubleClick Trims Net Loss in First Quarter
DoubleClick Inc. posted a net loss of $6 million for the first quarter, a massive shrinking from a $60.4 million loss one year ago. The online advertising
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Yellow Pages ‘Flags and Flagpoles’ Heading Zooms in September
Twenty-three times as many consumers as usual referenced the Yellow Pages “Flags and Flagpoles” heading following the terrorist attacks of September 11,
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DIRECT Listline
DirectConnect-Business There are 2.6 million key decision makers with purchasing power in this file. They are compiled from a number of businesses nationwide.
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Yesmail Appoints Four
Yesmail has added four to its executive ranks. They are Edward Henrich, vice president of client services; Dave Linhardt, senior vice president of data
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Lake Group Wins Federated Master File
Lake Group Media Inc. has been appointed manager of the Federated Department Stores Inc. master file, effective April 8. This database, consisting of
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DoubleClick, Tacoda Systems and 24/7 Real Media Join Online Publishers Association
Three online marketing firms have joined the Online Publishers Association (OPA) as associate members. The firms are media and research firm DoubleClick,
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DIRECT Listline
Leading American Liberal Donors Loring Direct Response is offering this new-to-market file of 261,086 active and current donors to liberal causes sourced
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Mastercard Program Removes Implementation Barrier
MasterCard International has signed a co-marketing agreement with Welcome Real-time. The agreement gives MasterCard members access to Welcome’s XLSmart,
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DIRECT Listline
National Law Journal This file of 19,400 active subscribers has been updated. The National Law Journal has the largest paid circulation of any weekly