The National Football League and Players, Inc. will hold a text-messaging contest for viewers to choose the most valuable player on Super Bowl Sunday. On Sunday, FOX Sports broadcasters will announce the in-game promotion where fans can text "MVP" to ...

Wal-Mart Stores' sales are projected to top $500 billion by 2010, accounting for 12% of U.S. retail sales (excluding cars and gas). That's the conclusion of Wal-Mart 2010, a study conducted by research firm Retail Forward. Wal-Mart now accounts for 8% ...

MKTG Services Has appointed Sandy Hurst direct of sales for its compiled division. Hurst had previously held a senior sales position at American List Counsel, and a company leadership position at AccuData America.

Small businesses are no strangers to credit checks; they do them all the time. Now database and credit scoring giant Experian has produced the first snapshot of the credit life of the small business owners in its lists. The results, published in January as “The Face of Today’s Small Business Owner”, suggest that business owners…

Chalk it up to a music industry desperate for new revenue; credit the disenchantment of teens with mainstream media; or tie it in with the cultural hug

H&R Block is running its first-ever instant-win game to woo early-season clients with a chance to doubles their tax refunds. The Double Your Refund game

You can track the UV index, and the SPF getting swabbed from beach to poolside. You can even estimate the calories consumed times the number of light

NEW LISTS Hemmings Classic Car American City Business Journals Inc. has released the subscriber list for Hemmings Classic Car magazine. There are 40,626

Database management is a complex process that can make or break a marketing program. Some companies handle database management in-house, and others have

Australian software company Integrated Research Pty. Ltd. created more than 1,500 leads for its new product line thanks to an electronic marketing campaign